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Monday, January 19, 2009

Hey, Internet, Hush With All The 'Shoegazing'

It must get so frustrating for bands sometimes: one -usually kinda influential- blog attaches an descriptor to a band's sound, and it becomes the archetypal word to describe their output. We constantly heard about the 'African influences' of Vampire Weekend, simply because one of their song titles mentioned Kwassa Kwassa. Hercules & Love Affair couldn't be separated from their 'bringing back disco." It goes on. So pity Asobi Seksu, who have been lumped with "shoegaze." Not only is this inappropriate, does it even mean anything?

The band has a new album, Hush, dropping February 17th through Polyvinyl, and from what I've heard on a once-through it's at times dense, uplifting, bright, forceful, and or a million other things. It is appealing guitar-driven pop with some huge riffs, quite different from the Thursday Twelves remix that blew up and got them some burn all those months (years?) back. Importantly, it's not shoegazing, unless you really forced yourself.

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